Viewpoints has been receiving lots of great pressPosted: February 17, 2010
It's been a busy few months for Viewpoints in the news as we're starting to generate more noise about our Social Commerce solutions with the Viewpoints Technology Platform. Here's a quick recap of some of the coverage.
Viewpoints was highlighted in two recent articles in Retail TouchPoints. The first was an article on social loyalty, "Do Followers & Fans Equal Loyalty", that appeared on January 11th and discussed the need for retailers to look for solutions to integrate their loyalty programs with their social media communities. Read the full article.
The second article by Amanda Ferrante featured a case study on Sears' MySears community on February 11th and was entitled, "Sears Engages Customers with new Social CRM Tools. Read the full article
Viewpoints was also featured in an article entitled, "Four Ways to Get Online Shoppers to Contribute Reviews" in the January 11, 2010 issue of Retail Customer Experience. Read the full article.
And, Geoff Fowler of the Wall Street Journal included Viewpoints in a feature article discussing Sears' online strategies. Read the full article.