Viewpoints attending Ad:tech San Francisco conferencePosted: April 9, 2010
The newly expanded Viewpoints Advertising team will be attending the upcoming ad:tech conference in San Francisco April 21-24. We are looking forward to seeing old friends and making tons of new ones as we take in the sights and sounds at one of our favorite interactive advertising conferences around.
One of the best parts of attending ad:tech is listening to case studies and learning what others are up in our constantly evolving industry. Then, the fun really begins when we come home and incorporate the best ideas and innovations to our own advertising programs. In this spirit, two of the sessions that caught our eye are: A New World of Word of Mouth: Using Influence to Re-invent the Impression as well as Marketing Masters: Social Media Strategies–Generating Leads & Loyalty.
I will be at the show with Michele Bolger, who is a recent addition to our advertising team. Michele comes to us most recently from EA and is a seasoned interactive advertising PRO! She will be responsible for the West Coast region and will be spending a ton of time traveling from Texas to California to Washington and back to Minnesota. If you will be attending or exhibiting, we’d love to meet – feel free to give me (312-447-6119) or Michele (312-447-3898) a ring today.